Episode 188
How I Scaled A Solar Electric Business Without Ever Getting On a Roof
Imagine pouring nearly five years of your life into a business. You’re in the field every day, 12-hour shifts, your phone buzzing like a siren that never stops, customers waiting, employees quitting, and somehow it always feels like you’re the only one holding everything together.
That was Rick’s reality. A small-town solar-electric company owner who looked successful on the outside — but behind the scenes, he was drowning. He was exhausted, barely breaking even, and terrified that if he stepped away, the whole business would collapse.
In today’s episode, I take you behind the scenes of Rick’s transformation — the exact steps we used to overhaul his business and double profits without me ever having to climb on a roof.
Here’s what you’ll discover:
✨ The first shift: profit. Why raising his hourly rate and billing correctly (instead of paying employees out of his own pocket) instantly turned things around.
✨ The second shift: systems. How disorganization and missing contracts had already cost the business tens of thousands — and how one simple CRM fix put money back in his pocket and peace of mind back in his day.
✨ The third shift: team. Why Rick resisted hiring for months out of fear — fear of training competition, fear of payroll costs, fear of mistakes — and how he eventually built a crew that could operate independently, freeing him from the bottleneck.
The turning point? When Rick’s father passed away, he had to leave suddenly to handle family matters. For the first time, the business didn’t fall apart without him. The systems held. The crew stepped up. And when the time came to sell, new owners could walk in and keep things running smoothly.
👉 If you’ve ever felt like your business would crumble the moment you stop pushing, this episode will hit home.
👉 If you’re tired of being the bottleneck, you’ll hear exactly what shifts to make.
👉 And if you’ve wondered whether freedom is even possible for you — Rick’s story will prove that it is.
🎧 Tune in now and find out how small, strategic changes can unlock massive freedom in your business.
In just 15–20 minutes, I can help you uncover the hidden inefficiencies that are costing you both time and money in your business. Most owners don’t realize how much energy is wasted on repetitive tasks, gaps in processes, and systems that don’t actually support growth. During our call, I’ll listen closely to how your business is currently running, pinpoint one or two areas where you may be sabotaging your own scalability, and show you a clear next step to reclaim control. Whether you decide to work with me further or not, you’ll leave with immediate clarity on what’s holding your business back — and the confidence of knowing exactly where to focus to create more freedom and profit.
Book here - https://crm.bizinaboxsolutions.com/widget/bookings/15-minute-consult-ls
Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.
Book your demo: https://bizinaboxsolutions.com/
Lindsay Sutherland is a business consultant, speaker, and entrepreneur dedicated to helping business owners build companies that run with freedom, purpose, and profit. With over 20 years of leadership and sales experience in the automotive industry, Lindsay understands the challenges of growing a business that feels more like a burden than a blessing. After leaving corporate life, she co-founded Biz in a Box Solutions, a CRM and automation company that empowers small service-based businesses to streamline their operations and reclaim their time.
Her signature consulting program, The Clockwork Method, guides overwhelmed business owners through the process of systemizing, scaling, and stepping back into the true role of visionary leader. Lindsay’s approach blends practical business systems with faith-led alignment, helping entrepreneurs not only make more money but also create a business that supports their life — not the other way around.
As the host of The Freedom Entrepreneur Podcast, Lindsay shares strategies, stories, and mindset shifts that challenge conventional thinking and inspire business owners to grow without burning out. She also co-owned Off Grid Unlimited Installations, an electrical and renewable energy company in Idaho, where she lives with her husband and four children on their family farm.
Passionate about redefining success beyond hustle culture, Lindsay helps leaders build businesses rooted in clarity, sustainability, and freedom. Whether she’s speaking on stage, consulting with executives, or mentoring faith-led entrepreneurs, her mission is the same: to help people transform their business into a vehicle for purpose, profit, and lasting impact.
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